Technext Technext
  • Home
  • Stories
    • How to Buy Bitcoin Without ID Verification in Nigeria
      How to Buy Bitcoin Without ID Verification in Nigeria
      10 hours ago 0
      52
    • As Broadband Penetration Hits 45% in 2020, Could Nigeria Still Achieve 65% Target by 2024?
      As Broadband Penetration Hits 45% in 2020, Could Nigeria Still Achieve 65% Target by 2024?
      13 hours ago 0
      36
    • Cybersafe Foundation, UK Govt Help Vulnerable Groups, SMEs Upskill on Cybersecurity
      Cybersafe Foundation, UK Govt Help Vulnerable Groups, SMEs Upskill on Cybersecurity
      14 hours ago 0
      48
    • Kenyan Insurtech Pula Closes $6M Series A to Boost Profits for Small-scale Farmers Across Africa
      Kenyan Insurtech Pula Closes $6M Series A to Boost Profits for Small-scale Farmers Across Africa
      17 hours ago 0
      76
    • Tech Events this Week: StartupBlink Ecosystem Summit, 2021 Commodities Outlook and Others
      Tech Events this Week: StartupBlink Ecosystem Summit, 2021 Commodities Outlook and Others
      21 hours ago 0
      59
    • App Review: Sety Let’s You Know if there’s Danger Around and When the Coast is Clear
      App Review: Sety Let’s You Know if there’s Danger Around and When the Coast is Clear
      2 days ago 0
      55
    • Social Media Roundup: #InaugurationDay, NIMC and Other Stories that Trended
      Social Media Roundup: #InaugurationDay, NIMC and Other Stories that Trended
      3 days ago 0
      103
    • Global Tech Roundup: President Biden Reverses Nigeria’s Travel Ban
      Global Tech Roundup: President Biden Reverses Nigeria’s Travel Ban
      4 days ago 0
      121
    • Nigerians React as NRC Launches N900 million Railway e-Ticketing Platform
      Nigerians React as NRC Launches N900 million Railway e-Ticketing Platform
      4 days ago 0
      197
  • Features
    • Sell it or Repurpose it, Here are 5 Things You Could do With your Old Gadgets and Devices
      Sell it or Repurpose it, Here are 5 Things You Could do With your Old Gadgets and Devices
      5 days ago 0
      135
    • 5 Tips to Make Your Business More Popular on Social Media
      5 Tips to Make Your Business More Popular on Social Media
      2 weeks ago 0
      244
    • Analysts Forecast Bitcoin to Hit $100k in 2021, But is This Really a Good Time to Start Buying?
      Analysts Forecast Bitcoin to Hit $100k in 2021, But is This Really a Good Time to Start Buying?
      2 weeks ago 0
      409
    • Top 5 Most In-Demand Tech Jobs for 2021 — and Skills Required for them
      Top 5 Most In-Demand Tech Jobs for 2021 — and Skills Required for them
      3 weeks ago 0
      466
    • Financial Strategies for Surviving 2021 with Ayo Akinmade, Vice Chairman, Regus
      Financial Strategies for Surviving 2021 with Ayo Akinmade, Vice Chairman, Regus
      3 weeks ago 0
      432
    • ‘Expect Aggressive Expansion in 2021’- PlentyWaka’s Johnny Enagwolor on Surviving 2020 and What the Future Holds
      ‘Expect Aggressive Expansion in 2021’- PlentyWaka’s Johnny Enagwolor on Surviving 2020 and What the Future Holds
      4 weeks ago 0
      478
    • After a Poor 2020, Here are the Top Cinema Trends to Watch Out for in 2021
      After a Poor 2020, Here are the Top Cinema Trends to Watch Out for in 2021
      4 weeks ago 0
      427
  • Reviews
    • Tech Events this Week: StartupBlink Ecosystem Summit, 2021 Commodities Outlook and Others
      Tech Events this Week: StartupBlink Ecosystem Summit, 2021 Commodities Outlook and Others
      21 hours ago 0
      59
    • Global Tech Roundup: President Biden Reverses Nigeria’s Travel Ban
      Global Tech Roundup: President Biden Reverses Nigeria’s Travel Ban
      4 days ago 0
      121
    • Movie Review: ‘Outside the Wire’ is an Explosive Action Thriller Showing the Dangers of Sentient AI
      Movie Review: ‘Outside the Wire’ is an Explosive Action Thriller Showing the Dangers of Sentient AI
      5 days ago 0
      150
    • You Can’t Get Your NIN Slip Through the NIMC App but Here are 3 Things You Can Do With it
      You Can’t Get Your NIN Slip Through the NIMC App but Here are 3 Things You Can Do With it
      6 days ago 0
      217
    • Netflix Surpasses 200 Million Subscribers, Says It no Longer Needs External Financing
      Netflix Surpasses 200 Million Subscribers, Says It no Longer Needs External Financing
      6 days ago 0
      142
    • With Growing Interest in Forex Trading, Here are 5 Best Forex Brokers in Nairaland, Nigeria
      With Growing Interest in Forex Trading, Here are 5 Best Forex Brokers in Nairaland, Nigeria
      6 days ago 0
      168
    • Kenya Overtakes Nigeria as Africa’s Favorite Investment Destination
      Kenya Overtakes Nigeria as Africa’s Favorite Investment Destination
      7 days ago 0
      295
  • Women in Tech
  • Videos
  • Contact Us
Go to...

    Nigeria’s ‘Uber of Tractors’ Hello Tractor Partners John Deere to Bring Mechanised Farming Closer to Local Farmers

    Adenike AdebowaleAdenike Adebowale
    11 months ago
    Nigeria’s ‘Uber of Tractors’ Hello Tractor Partners John Deere to Bring Mechanised Farming Closer to Local Farmers

    Mechanisation is one of the biggest problems facing Nigerian farmers. To help solve this problem, Nigerian tractor-on-demand company, Hello Tractor has signed a partnership deal with leading farm machinery maker, John Deere.

    Mechanised farming is a challenge in Africa

    Asides bringing mechanised operations closer to farmers, the deal is also expected to establish John deere’s operations in Nigeria and other parts of Africa.

    John Deere’s poor business in Africa

    While Deere & Co is a global name in farm machinery, it has however struggled to make a mark in Africa. Of its annual revenue of about $40 billion, Africa, Asia, Australia, New Zealand and the Middle East together are responsible for just $3.9 billion of it.

    This is quite puzzling especially because a region like africa appears to need mechanisation the most.

    Nigeria alone needs 750,000 (more) tractors to be on the global average

    Jehiel Oliver, Founder, Hello Tractor

    Thus, meeting this demand and of course, growing its Nigerian and African market is a top reason why this partnership is very key for Deere & Co.

    The leading farm machinery maker said it is currently testing out the tech developed by Hello Tractor on 400 of its tractors in Ghana and Kenya. Subsequently, the devices will be rolled out across the continent in the second part of the year.

    “We would like to see that every farmer has access to mechanization. The gap that we’ve identified is, how do we connect small farmers with tractor owners.”

    Jacques Taylor, Head of John Deere in sub-Saharan Africa

    It is unclear, however, how much the company is putting into the project although it is optimistic about its success.

    Hello Tractor’s tech and how it works

    Hello Tractor started out with the intention of manufacturing low-cost tractors and then selling them to farmers to help mechanize their farming operations. Over time, the company has morphed into trading its technology to contractors like John Deere.

    If you have booked a ride on any ride-hailing platform, then you will quickly understand how Hello Tractor’s tech works. It is an Uber for tractors. Farmers who need tractors to work on their farms do not have to buy one, they can instead book for a tractor with the app.

    Hello tractor

    Beyond booking, the Agtech takes it a step further and monitors the tractors as they are being used on the farms. By doing this, it becomes possible to ensure that a tractor functions for the timeline it is supposed to. The device also detects damages as soon as they occur.

    In doing this, Hello Tractor de-risks investing into the tractor business for banks, contractors and investors who want to purchase tractors and hire it out to those needing it.

    The monitoring is done with a small black box fitted beneath the dashboard of every tractor registered with Hello Tractor. When a farmer books a tractor, the nearest available tractor is scheduled to arrive when the farmer needs it. So, essentially uber for tractors.

    Testing the technology

    In partnering with Hello Tractor, John Deere will finally get the opportunity to break into the agricultural industry in Africa. The machinery making company has had setbacks in that area because majority of the farmers in the continent cannot afford tractors and some essential machinery made by Deere.

    A model like Hello Tractor’s, therefore, gives John Deere the opportunity to provide tractors for hire, and not out-rightly depend on selling to farmers in the marketplace. Of course, this requires a huge investment with no clear cut guarantee of success.


    If you’d like to get featured on our Entrepreneur Spotlight, click here to share your startup story with us.


    SUBSCRIBE

    Get latest Technology news, reviews, business-related content with a deliberate emphasis on the African narrative and insightful analysis in Nigeria – straight to your inbox.


    Comments

    Share :
    • Facebook
    • Twitter
    • Google+
    • Pinterest
    • Linkedin
    • Email
    Adenike Adebowale

    Adenike Adebowale

    Captivating books, cups of tea, sparkling friendships, strong trust in God...not just living. Alive :)

    Amidst Coronavirus Fears, Here Are Major Global Events That Have Been Cancelled in 2020
    Next article
    Amidst Coronavirus Fears, Here Are Major Global Events That Have Been Cancelled in 2020
    Nokia Steps Up its 5G Race as it Appoints Pekka Lundmark to Take Over from Rajeev Suri as Nokia CEO
    Previous article
    Nokia Steps Up its 5G Race as it Appoints Pekka Lundmark to Take Over from Rajeev Suri as Nokia CEO

    Related Posts

    • Stories 10 hours ago

      How to Buy Bitcoin Without ID Verification in Nigeria

      How to Buy Bitcoin Without ID Verification in Nigeria
      Stories 13 hours ago

      As Broadband Penetration Hits 45% in 2020, Could Nigeria Still Achieve 65% Target by 2024?

      As Broadband Penetration Hits 45% in 2020, Could Nigeria Still Achieve 65% Target by 2024?
      Stories 14 hours ago

      Cybersafe Foundation, UK Govt Help Vulnerable Groups, SMEs Upskill on Cybersecurity

      Cybersafe Foundation, UK Govt Help Vulnerable Groups, SMEs Upskill on Cybersecurity
    • Stories 17 hours ago

      Kenyan Insurtech Pula Closes $6M Series A to Boost Profits for Small-scale Farmers Across Africa

      Kenyan Insurtech Pula Closes $6M Series A to Boost Profits for Small-scale Farmers Across Africa
      Reviews, Stories 21 hours ago

      Tech Events this Week: StartupBlink Ecosystem Summit, 2021 Commodities Outlook and Others

      Tech Events this Week: StartupBlink Ecosystem Summit, 2021 Commodities Outlook and Others
      Stories 2 days ago

      App Review: Sety Let's You Know if there's Danger Around and When the Coast is Clear

      App Review: Sety Let’s You Know if there’s Danger Around and When the Coast is Clear

    Bitcoin Recent Prices

    Brandest

    Sign up for Newsletters

    Popular News

    • Are Nigerian Banks Now Conceding to Fintechs?
      Are Nigerian Banks Now Conceding to Fintechs?
      March 5, 2018 0
    • EXCLUSIVE: Nadayar Enegesi Believes Everyone Needs His Personal Assistant Startup ‘Eden Life’ with Caretakers that Work Like Siri
      EXCLUSIVE: Nadayar Enegesi Believes Everyone Needs His Personal Assistant Startup ‘Eden Life’ with Caretakers that Work Like Siri
      October 14, 2019 0
    • Tech Events in Africa: Social Media Week Lagos, TC Townhall, and VivaTech Tour
      Tech Events in Africa: Social Media Week Lagos, TC Townhall, and VivaTech Tour
      11 months ago 0
    • Smart Ways to Source Funds to Kickstart Your Dream Business as an Employee
      Smart Ways to Source Funds to Kickstart Your Dream Business as an Employee
      August 30, 2019 0
    • The Latest MacBook Air has 2 Times More Speed, Storage and New Magic Keyboard for a Reduced Price of  N366,133
      The Latest MacBook Air has 2 Times More Speed, Storage and New Magic Keyboard for a Reduced Price of
      10 months ago 0

    Follow Us

    Latest Tweets

    • technextdotng New post: How to Buy Bitcoin Without ID Verification in Nigeria https://t.co/EyGiNYKhQi
      about 10 hours ago
    • technextdotng Broadband penetration in Nigeria reached 45.07% in November 2020, with 208 million active telephony subscriptions w… https://t.co/NCetIatr82
      about 10 hours ago
    • technextdotng A leading NGO in the information security ecosystem in Nigeria, @cybersafenig & @FCDOGovUK, have hit the set target… https://t.co/gKaQUGuidJ
      about 12 hours ago
    • technextdotng New post: As Broadband Penetration Hits 45% in 2020, Could Nigeria Still Achieve 65% Target by 2024? https://t.co/VtIlAlmrsX
      about 13 hours ago

    Instagram

    technextdotng

    Technext.ng is the go-to site for news, reviews and insightful analysis in the Nigerian tech space.
    http://ow.ly/ayTM30mSlGS

    With the realization of one’s own potential and With the realization of one’s own potential and self-confidence in one’s ability, one can build a better world.
#TechNext #MondayMotivation
    72.8% of our voters opt to give out their old devi 72.8% of our voters opt to give out their old devices or go with the flow of things.

What do you do?
#Smartphone #gadget #Polls
    Top App Downloads in Africa (2020) 1. Egypt - 2.3 Top App Downloads in Africa (2020)
1. Egypt - 2.3 billion
2. S/Africa - 680 million
3. Nigeria - 640 million

Read more at technext.ng
#Payments #Africa #Fintech #Finance #Innovation #Technology #Nigeria #SouthAfrica #Egypt #Consumer #Kenya #Report #Gaming #Gamers
    Highest In-app Spending in Africa (2020) 1. S/Afri Highest In-app Spending in Africa (2020)
1. S/Africa - $210 million
2. Egypt - $120 million
3. Nigeria - $60 million

Read more at technext.ng
#Payments #Africa #Fintech #Finance #Innovation #Technology #Nigeria #SouthAfrica #Egypt #Consumer #Kenya #MobileApp #App
    According to our latest poll results, the ride hai According to our latest poll results, the ride hailing battle in Nigeria is still between Uber and Bolt, with both clinching 77.8% of the votes.

#RideHailing #Nigeria #Polls
    Happy birthday to the in-house "techie", @Tommy_bl Happy birthday to the in-house "techie", @Tommy_blanc.
Best wishes from all of us at Technext. @te

#WeAreTechnext #HappyBirthday
    Load More... Follow on Instagram

    Random News

    • Business on WhatsApp is About to Get Better as Facebook Looks to Introduce Product Catalogue Feature to Business Accounts
      Business on WhatsApp is About to Get Better as Facebook Looks to Introduce Product Catalogue Feature to Business Accounts
      May 1, 2019 0

      Facebook held its annual F8 developer conference yesterday and gave its WhatsApp users something to look forward to. The social ...

      Read More
    Copyright 2020 technext.ng | Privacy Policy | Media Policy