According to the company, the changes will take effect from January 1, 2020 and will comply with the California Consumer Privacy Act (CCPA).
Twitter also added that it was launching a site ‘Twitter Privacy Center’ to provide clarity on its data protection efforts.
In the last year, privacy concerns have been on the increase, driven by numerous cybersecurity attacks that led to massive breaches of personal data. Due to rising public concerns, regulations like the EU’s General Data Protection Regulation (GDPR) are being strengthened and countries like the U.S have started adopting their own privacy protection laws such as the CCPA.
Social media companies including Facebook and Google have come under scrutiny on data privacy, with Facebook’s history of data breaches carrying the most concerns.
Earlier in October Twitter announced it had found that phone numbers and email addresses it used for two-factor authentication may unintentionally have been used for advertising purposes.
Also, options to either delete the data given or refuse sale of data to the third party could be added. As notably, most data breaches have been through connected third-party apps.
Twitter has said that it is working to upgrade systems and build privacy into new products. This product could mean that the company is building stronger restriction as to which data third-party apps have access to.
Twitter also announced on Monday that it is moving the accounts of users outside of the United States and European Union from Twitter International Company in Dublin, Ireland, to the San Francisco-based Twitter Inc.
According to Twitter’s data protection officer, Damien Kieran, the company’s decision to move the data was to allow it the flexibility to test different settings and controls with users, such as additional opt-in or opt-out privacy preferences, that would likely be restricted by the EU’s General Data Protection Regulation (GDPR).
“We want to be able to experiment without immediately running afoul of the GDPR provisions. The goal is to learn from those experiments and then to provide those same experiences to people all around the world,”Damien Kieran, Twitter’s data protection officer speaking with Reuters
If you’d like to get featured on our Entrepreneur Spotlight, click here to share your startup story with us.
Get latest Technology news, reviews, business-related content with a deliberate emphasis on the African narrative and insightful analysis in Nigeria – straight to your inbox.